Wordplay

ABOUT

Some of us may remember the word art feature in old word processing programs. This is where you could stylize words and embellish them to add emphasis or make them pop. Wordplay can be defined as the witty exploitation of the meanings and ambiguities of words, especially puns. The shirts in this collection will combine art and words in such a way to deliver messages in either a simple, complex or artistic way.  

THE DESIGNS

The designs will explore font, writing style, topics and subject matter. Whether it be a statement, an affirmation, a proclamation or an observation, this collection will have shirts that will help the wearer say things without really having to verbalize anything at all..  

THE SHIRTS

The shirts we use are a cotton blend that come in a variety of colours. The design is a direct to fabric transfer which allows for a vibrant range colours to be added to each design. We went with a lighter fabric that is soft to the touch. As we evolve we foresee adding a heavier cotton t-shirt to the range as well as hoodies.